Wednesday, May 13, 2009

Thinking Outside of the Lunch Box

In 1930, bakery manager James Dewar invented the Twinkie when he decided to make thrifty use of pans that were used for shortcake production only during strawberry season. Twinkies have been a popular lunch box item ever since with sales approximating 500 million each year.

It’s difficult to feel grown-up purchasing a snack marketed by a ridin’, ropin’, cream-filled cowboy, even with the 100 calorie packs. Van Otis Chocolates has added sophistication to this spongy treat simply by dipping it in gourmet chocolate. Chocolate Covered Twinkies are currently selling like hotcakes…er…Twinkies. Culminate your lunch box by treating yourself to Chocolate Dipped Twinkies and Devil Dogs available at Van Otis’ Manchester, New Hampshire retail store.

James Dewar was quoted as saying, "Twinkies was the best darn-tootin' idea I ever had." He might have used stronger language had he tried one dipped in gourmet chocolate.

2 comments:

  1. I have tp try both the twinkie and the devil dog!!!!!!!

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  2. Let us know when you have and what you think of them!

    ReplyDelete